Only 10 days left! For the month of February, Digieffects and Red Giant Software are lowering the price of the crossgrade from Cinelook to either Magic Bullet Suite or Magic Bullet Looks.

Labels: After Effects, Cinelook, DigiEffects, Magic Bullet Looks, Magic Bullet Suite, Red Giant, Sale

For the month of February, Digieffects and Red Giant Software are lowering the price of the crossgrade from Cinelook to either Magic Bullet Suite or Magic Bullet Looks.

Labels: Cinelook, DigiEffects, Magic Bullet Looks, Magic Bullet Suite, Red Giant

San Francisco, CA, October 18, 2007 - Red Giant Software, developer of a line of professional digital video tools, including Magic Bullet and Knoll Light Factory, today announced that the company reached an agreement with Digieffects to acquire Cinelook. This agreement secures Red Giant Software's position as the leading provider of color correction tools to set the mood of a movie. Following the recent launch of Magic Bullet Looks, Cinelook will no longer be sold or developed by either company. Digieffects will continue to offer free technical support to existing customers. Key pieces of the Cinelook technology and workflow may be added to future versions of the Magic Bullet line of tools.

Cinelook users can cross grade to Magic Bullet Looks for USD $199 (regularly $399) and Magic Bullet Suite 2007 USD $399 (regularly $799). A document will be available to help Cinelook users learn more about migrating their projects and workflow to Magic Bullet.

"This cross sell opportunity is the best way for Cinelook customers to get the latest technology," said Robert Sharp, President of Digieffects. "We will now turn our focus to our core products such as Delirium and the line of Buena Software products, recently acquired from Toolfarm."

"Cinelook was one of the first products to process video to emulate film," said Andrew Little, Co-Founder of Red Giant Software. "We are happy to forge this partnership with Digieffects and offer Cinelook customers a brand new playground to have fun and be creative with color correction and movie looks."

About Digieffects

Digieffects is a developer of popular software plug-ins for Adobe After Effects, Premiere Pro, Apple Final Cut Pro, and Autodesk Combustion. The company has been in the business since the beginning of the 'plug-in revolution' which dates back to 1996. Over the years, Digieffects has had great success with software products like Cinelook and Delirium and is proud to call thousands of video producers all around the world its customers and friends.

About Red Giant Software

Red Giant Software LLC (www.redgiantsoftware.com) is a San Francisco-based company that develops professional tools for digital video production. Products are available as plug-ins for popular video editing and effects applications including After Effects, Final Cut Pro, Motion, Premiere Pro, and Avid. All tools are based on production-proven technology developed by visual effects veterans.

Labels: Cinelook, DigiEffects, Magic Bullet, Magic Bullet Looks, Press Release, Red Giant

Dear Digieffects Customer:

I want to thank you for all your support since I acquired the business in May. Since that time we've worked hard to update our code and bring Digieffects into the new millennium. Needless to say, it's been messy but we're making good progress.

As many of you know, we're working on our Universal Binary and Adobe CS3 compatibility updates for Mac Intel. This is scheduled to be released within 30 days and will, as promised, be free of charge to all existing customers. This update won't cover the Buena products (acquired from Toolfarm in June) which will come later this Fall.

One of the other engineering initiatives we embarked upon - and accomplished - was removing an archaic serialization scheme where our software required a CD-ROM to be serialized. Most Digieffects software is now available via ESD (electronic software download) which means it can be downloaded as a free trial and purchased immediately if desired. This is great for customers because it eliminates all the costs associated with a supply chain. Accordingly, a byproduct of these savings is drastically reduced prices (for example, Delirium is now $399 compared to $699 before).

In our march towards modernity we broke some things along the way. Here's a list of what works, what doesn't and when we hope to have it fixed.

Cinelook 2.5:

1. Mac: Already a Universal Binary application so it functions on Adobe After Effects and Premiere Pro CS3 as well as Apple Final Cut Pro 6 and Autodesk Combustion 4. On the Mac we had to eliminate the custom UI for this version.
2. Windows: Functional in all modern host applications.

Delirium, Aurorix, Berserk and Fantazm:

1. Mac: Universal Binary and Adobe CS3 update coming out within 30 days. If your host application is a Universal Binary application you can still run these plug-ins in Rosetta mode. The exception here is Adobe Premiere Pro CS3 which can't run in Rosetta mode. This means Delirium, Aurorix, Berserk and Fantazm won't run on Premiere Pro CS3 Mac until our Universal Binary update is available.
2. Windows: Full compatibility with Adobe After Effects CS3 and Autodesk Combustion 4. It appears that our recent development efforts have broken all our compatibility with Premiere Pro on Windows (all versions). We're working to fix this immediately.

Buena Effects Pack (includes Au Naturel and Effect Essentials) and Buena Depth Cue:

1. Mac: Universal Binary update schedule for this Fall (no exact date yet). Same Rosetta workaround as mentioned above.
2. Windows: Functional in all modern host applications with the exception of Depth Cue which doesn't work with Adobe Premiere Pro. We are working to fix this.

We plan to have major revisions, including speed optimizations, out later this year. If you have any questions or anything to add, please give me a shout!

Labels: Adobe, After Effects, Aurorix, Berserk, Buena, Buena Depth Cue, Buena Effects Pack, Cinelook, Delirium, DigiEffects, Fantasm, Final Cut Pro, Premiere Pro, Universal

Digieffects Introduces Electronic Software Downloads and Slashes Prices Creative Professionals May Now Purchase Class On Demand Training from Digieffects

San Francisco, CA - August 21, 2007 - Digieffects, a developer of popular software plug-ins for Adobe After Effects, Premiere Pro, Apple Final Cut Pro, and Autodesk Combustion is taking new steps to meet customer requests since the change of ownership in May 2007.

For the first time, Digieffects is now offering its products as electronic software downloads in addition to the standard box-copy versions. This new convenient way to purchase allows users the flexibility to buy at any time during their tight production schedules.

Digieffects has also drastically reduced the prices of many of its software plug-ins (see table below). All customers that purchased a Digieffects product directly from the company or from one of its resellers in the past 30 days qualify for price protection in the form of a credit toward future Digieffects purchases.

Digieffects has also announced that they will shortly release a FREE compatibility update providing native Mac Intel Universal Binary support for Delirium, Aurorix, Berserk, Fantasm, and Euphoria. This update will add full Adobe CS3 compatibility on the Mac (CS3 compatibility on Cinelook and all Windows products already exists). Updates will also be offered for Buena plug-ins after this release. Customers that place orders now automatically qualify for this FREE update.

Creative professionals looking to get the most out of Adobe After Effects, Premiere Pro, Photoshop and Apple Final Cut Studio can now purchase Classroom on Demand's video-based training DVDs directly from Digieffects.

"Since assuming management of Digieffects, we have reviewed all business practices and are taking measures to improve efficiency, better our products, and meet our customers' top requests. We are pleased to make these first strides as we remain dedicated to delivering engineering updates later this summer," said Robert Sharp, president of Digieffects.

Product	Old Price	New Price
Aurorix	$289	$199
Berserk	$289	$199
Cinelook	$895	$799
Delirium	$695	$399
Fantasm	$395	$199
Euphoria	$195	$99
Cinelook 2 Upgrade	$395	$299
Aurorix / Berserk Bundle	$495	$299
Aurorix / Berserk / Delirium Bundle	$995	$599
Aurorix / Berserk / Delirium / Fantazm Bundle	$1,199	$799
Aurorix / Berserk / Cinelook / Delirium / Fantazm Bundle	$1,995	$1,499
Aurorix / Berserk / Cinelook / Delirium Bundle	$1,695	$1,299

*The May 2007 price drop for all Buena products will remain intact.

About Digieffects
Digieffects is a developer of popular software plug-ins for Adobe After Effects, Premiere Pro, Apple Final Cut Pro, Motion and Autodesk Combustion.  We’ve been in the business since the beginning of the “plug-in revolution” which dates back to 1996.

Over the years, Digieffects has had great success with software products like Cinelook and Delirium and is proud to call thousands of video professionals all around the world our customers and friends.


Labels: After Effects, Aurorix, Berserk, Buena, Cinelook, Delirium, DigiEffects, Euphoria, Fantasm, Photoshop

Digieffects announced today that it plans to shortly release a FREE compatibility update. This update will provide native Mac Intel Universal Binary support for Delirium, Aurorix, Berserk, Fantasm and Euphoria. It will also a add full Adobe CS3 compatibility on the Mac (CS3 compatibility on Windows already exists).

Compatibility updates will also be offered for Buena plug-ins after this release.

Labels: Aurorix, Berserk, Cinelook, Delirium, DigiEffects, Euphoria, Fantasm

Save 50% off of the retail price on all Digieffects products and bundles if you're a qualified student or instructor. This includes Aurorix, Berserk, Cinelook, Delirium, Euphoria, Fantazm and all of the bundles too.This is an awesome deal for all you students out there. If you're graduating soon, buy it now while you can get it on the cheap! This is a call to action!

Academic orders will only be processed once proof of Academic status is provided. You may email a scanned copy of your school ID to sales@toolfarm.com, or fax a copy to 415-276-1904.

Labels: Academic, Aurorix, Berserk, Cinelook, Delirium, DigiEffects, Euphoria, Fantasm

Toolfarm Appointed as Exclusive Distributor

San Francisco, CA - May 1, 2007 - Digieffects, a developer of popular software plug-ins for Adobe After Effects and Apple Final Cut Pro has agreed to be acquired by Robert Sharp, a veteran of the digital media industry. Robert, formerly of Terran Interactive and Canopus has agreed to acquire Digieffects and take over management of the company immediately.

Over the next few months, Digieffects will focus on working with users to update products in the short-term as well as define a long-term product roadmap. Users are invited to voice their opinions and ideas feedback@digieffects.com or the Toolfarm Digieffects forum.

Toolfarm, Inc., the leading distributor and information source for video plug-ins has been appointed exclusive distributor for all Digieffects products. This partnership will enhance Digieffect's presence in the market.

Visit the revamped Digieffects web site which has a slick new design and streamlined navigation.

The following products will continue to be sold by Digieffects, Toolfarm and video resellers around the world:

• Delirium: Over 47 special effects plug-ins including tools for creating particle-based fire, smoke and bubbles without resorting to complex 3D programs.
• Cinelook: Make video look like film. With the release of Cinelook 2, Digieffects has sped up the slowest segments of Cinelook, allowing you to render smoothed grain as much as nine times faster.
• Aurorix: A set of 26 special effects filters for textures and patterns, unique distortion, lighting simulation and adding grain, hair, dust and discoloration.
• Berserk: Berserk is a pack of 20 award-winning special effects for easily generating fully customizable organic distortions and natural effects.
• Euphoria: Euphoria contains 19 special effects plug-ins for Photoshop and Premiere including tools for creating particle-based fire, smoke and rain.
• Fantazm: A set of 36 plug-ins for simulating print graphics and distortion effects, including easy-to-use Pixxy 3D tools for making animated geometric primitives.

About Digieffects Digieffects has been in the business since the beginning of the "plug-in revolution" which dates back to 1996. Over the years, Digieffects has had great success with software products like CineLook and Delirium and is a staple of post-production houses throughout the world.

Labels: Cinelook, DigiEffects

From Monday April 2 through Friday April 6, 2007, save 50% off the retail price of the following DigiEffects products and bundles.

• DigiEffects Aurorix 2 - For After Effects
• DigiEffects Cinelook 2 - For After Effects or Final Cut Pro
• Digieffects Fantazm - For After Effects
• DigiEffects Delirium - For After Effects
• DigiEffects Berserk - For After Effects
• DigiEffects Euphoria - For Photoshop
• Digieffects Cinelook 2 + Delirium Bundle
• Digieffects Complete (5 Plug-in) Bundle - includes Berserk, Cinelook, Aurorix, Fantazm, Delirium
• Digieffects 4 Plug-in Bundle - includes Berserk, Cinelook, Aurorix, Delirium
• DigiEffects Aurorix 2 + Berserk Bundle - Aurorix and Berserk

Upgrades are not included in the sale, only full versions.

Labels: Cinelook, DigiEffects

The DigiEffects Forum is now open for business as of this afternoon. Ask questions about DigiEffects CineLook, Aurorix, Fantazm, Delirium, and Berserk questions. We can help!

Labels: Cinelook, DigiEffects, Forum

DigiEffects CineLook 2.5 (Mac OS) is now available for trial. CineLook is a plug-in to create film look and film damage on your video. Download the demo today!

CineLook 2.5 is the Universal Binary version compatible with Final Cut Pro 5.1+, After Effects 7.0+ and Combustion on the Intel Macs and Power PC's.

View CineLook in our Plug-in Finder | CineLook Tutorial

Labels: After Effects, Cinelook, Combustion, Demo, DigiEffects, Final Cut Pro, Tutorial

DigiEffects CineLook 2.5 (MacOS) is now available for existing owners of CineLook 2. Download the update here. CineLook is a plug-in to create film look and film damage on your video.

CineLook 2.5 is the Universal Binary version compatible with Final Cut Pro 5.1+, After Effects 7.0+ and Combustion on the Intel Macs and Power PC's.

View CineLook in our Plug-in Finder | CineLook Tutorial

Labels: Cinelook, DigiEffects, Universal