Our good friend Jim G. posted information about the Pro Applications and Final Cut Server Updates to his blog Final Cut User.

For release notes, go here.

Jim recommends NOT updating mid project, but you should already know that, didn't you. :-)

Labels: Final Cut Pro, Final Cut Studio, Motion

Motype is a powerful animated text generator for Final Cut Pro, Motion, Final Cut Express and Adobe After Effects by Yanobox, the latest company to deliver innovative visual effects with FxFactory.

Motype lets you create complex animations in minutes, thanks to a powerful motion mixer that does away with keyframing. An intuitive set of parameters lets you configure motion blur, per-character particle emitters, randomized characters, 3D camera and environment.

Try Motype | Buy Motype

Note: Motype requires the Noise Industries FxFactory engine. FxFactory (a free download) must be installed on your system in order to use Motype.

SUGARfx CineFest 2.0 has been updated...

CineFest 2.0 is a major update to the movie festival theme by SUGARfx with improved customizability and 5 new theme elements. The unlockable, demo version of CineFest 2.0 is available immediately.

Labels: After Effects, Final Cut Pro, Motion, Noise Industries, Yaobox Motype

Noise Industries releases FxFactory for Adobe After Effects plug-in architecture; bringing hundreds of award-winning visual effects plug-ins to the Adobe Production Premium CS3 Workflow

Boston MA - August 8, 2008 - Noise Industries, developer of visual effects tools for the post-production and broadcast markets announced the availability of FxFactory 2.0.4; offering native integration with Adobe® After Effects® CS3 software. FxFactory includes 300 plus award-winning visual effects plug-ins optimized for real-time performance on the Mac platform. With the release of FxFactory 2.0.4, Noise Industries is taking a new path for packaging the multi-host plug-ins. FxFactory 2.0.4 will offer support for Adobe After Effects CS3, Apple® Final Cut Studio® and Apple Final Cut® Express applications in a single package. The new single product - multi-host support allows customers to use the highly popular FxFactory plug-ins with their favorite Mac-based editing and compositing applications. The move to provide multiple host support in a single product also provides a significant cost savings as customers will not be charged for every host separately.

"This is an important step for our company. The Adobe After Effects crowd is well known for the use of visual effects plug-ins in their workflows and the tight relationships they form with developers to evolve the various plug-in tools," comments Niclas Bahn, director of business development, Noise Industries. "This release also makes many of our existing Final Cut customers happy as they have been asking for FxFactory to be made available for Adobe After Effects."

"Adobe has a phenomenal partner network that draws top notch developers like Noise Industries," comments Michael Coleman, product manager for Adobe After Effects. "We're thrilled to have Noise Industries bring their innovative and clever plug-ins to After Effects CS3. Innovation is at the core of our customer's work and I'm sure the FxFactory plug-ins will become an indispensible part of their creative toolkit.

High-Performance Visual Effects Tools
FxFactory leverages a high-precision, hardware-accelerated rendering engine that enables users to push the limits of effects creation; producing that radically unique or realistically organic look with stunning image quality.

FxFactory plug-ins span a wide range of categories that include; blurs, color correction, distortions, glows, half-tones, and stylization filters, as well as generators and transitions. Each plug-in is complimented with a forward-thinking approach to design and development;

Hardware Acceleration: plug-ins are developed to take advantage of the systems graphics card providing unbeatable previewing and rendering performance.

Highly Customizable, Contextual UI: FxFactory presents users with minimal parameters and intutively reacts and displays additional parameters based on the user's actions. Parameters can be fully expanded; allowing any effect element to be manipulated.

Plug-in Development Engine: Unique in the industry, the FxFactory plug-in management interface provides broadcast designers a user-friendly development tool to design additional visual effects for Apple and Adobe video solutions.

Integrated Help Desk: Plug-in documentation, support resources and tutorials are accessible in one click from the parameter inspector

Hundreds of Presets: Built-in presets are a time-saving feature that lets users explore new looks with minimal effort. Users can easily create their own presets to recreate the same look later. New with FxFactory 2.0.4, presets created on one host can be used inside all supported video applications by Apple and Adobe.

Availability and Pricing
FxFactory Pro is available today for 399.00 USD. Additional plug-in packages are available for free or commercially starting at a price point of 29.00 USD. FxFactory products can be purchased via the Noise Industries website (www.noiseindustries.com) or through select resellers.

Adobe® After Effects CS3, Apple Final Cut Studio 2 and Apple Final Cut Express 4 users can test drive hundreds of FxFactory plug-ins by downloading the free 15-day trial version from; http://www.toolfarm.com/demo/demo.php

About Noise Industries, LLC
Established in 2004, Boston, Massachusetts-based Noise Industries is an innovative developer of visual effects tools for the post-production and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple, Adobe and Avid. For more information about Noise Industries, please visit: http://www.noiseindustries.com.

Labels: After Effects, Demo, Final Cut Pro, FxFactory, Motion, Noise Industries

QC Integration FX is the most versatile plugin package ever for Final Cut Pro, Final Cut Express and Motion

CHV-electronics, software developer of plug-ins for Motion, Final Cut Pro and Final Cut Express announced today that a major update of the plugin package QC Integration FX based on Apple's plug-in technology "FxPlug" has been released. Version 1.5 provides the user with 30 new plug-ins and a long list of new features.

QC Integration FX is designed to enable the user to build FxPlug plug-ins for Final Cut Pro, Final Cut Express and Motion and even built plug-ins for sale with copyright-protection. The package already contains 81 high quality visual effect plug-ins that can be used immediately.

QC Integration FX allows the user to do more than any other plugin package. Using Apple's Quartz Composer technology this package provides provides the user with the most advanced plugin platform to quickly create, modify, use and even distribute securely any Quartz Composer file. Additional plug-ins will be added to the package as they become available.

The plugin package runs on all PowerPC and Intel Mac computers on OSX 10.4 (Tiger) and OSX 10.5 (Leopard) that are qualified to run Final Cut Studio or Final Cut Express.

All FxPlug plugin packages from CHV-electronics are GPU-accelerated, using the full power of the installed graphics adapter for direct feedback and fast rendering.

Pricing
QC Integration FX is priced at $95.00.

Availability
All plug-in packages are available immediately and can be downloaded from Toolfarm and CHV's website.

The fully functional demo version of QC Integration FX V1.5 (watermarked) can be downloaded by using this link.

The upgrade is free to all current users.

Labels: CHV, Final Cut Pro, FxPlug, Motion, QC Integration FX

Company to demonstrate their VFX plug-ins on a wide range of products at booth 1536

GenArts, Inc., a leading provider of visual effects plug-ins for the film, broadcast and video industries, will be exhibiting at SIGGRAPH 2008, being held August 12-14 at the Los Angeles Convention Center.

GenArts will feature Sapphire Plug-ins, a collection of over 200 image processing and synthesis effects, on a wide range of host platforms in the Plug-in Pavilion, booth 1536. Visitors to the booth will be given demonstrations of the latest Sapphire Plug-ins releases for Adobe After Effects and Apple Shake. GenArts will also be showing a technology preview of Sapphire Plug-ins for OFX products on The Foundry's Nuke, Autodesk Toxik and Eyeon Fusion.

About GenArts
Founded in 1996 in Cambridge, Mass., GenArts, Inc. is the premier provider of digital visual effects plug-ins for the film, broadcast and video industries. Their product, Sapphire Plug-ins, equips digital artists with a collection of over 200 state-of-the-art image processing and synthesis effects such as: Glows, EdgeRays, LensFlare, Lightning, FilmEffect, Warps and Textures. The effects seamlessly integrate into a number of editing and compositing systems including: Adobe® After Effects®, Premiere® Pro and Premiere® Elements; Apple® Final Cut Pro®, Final Cut Express®, Motion® and Shake®; Avid® AVX Products; Autodesk® Compositing & Editing Systems, and Combustion®; Eyeon® Fusion®; and Quantel® generationQ products.

Sapphire Plug-ins have become the industry standard for high-end visual effects creation by providing unrivaled image quality, a unique organic look, and ease of use. They have been used extensively in an array of television programs, music videos and feature films, including Iron Man, Indiana Jones and the Kingdom of the Crystal Skull, The Hulk, Spider-Man 1, 2 and 3, The Chronicles of Narnia, The Lord of the Rings trilogy, Star Wars - Episode I, II and III, Sin City, The Matrix trilogy, X-Men 1, 2 and 3, Titanic, Lost and CSI. Additional GenArts product information can be found at www.genarts.com.

Labels: After Effects, Final Cut Pro, FxPlug, GenArts, Motion, Sapphire, Shake, Toxik

You're invited to the Final Cut Studio Users Conference, October 2nd-3rd, 2008 at Soaring Eagle Resort and Casino in Mount Pleasant, Michigan. I'll be teaching three Apple Motion sessions and lots of companies that you know and love will be participating.

Three different workshop tracks allow you to select the training that is just right for you! This exciting, information-pack conference can either get you up and running quickly with Apple's Final Cut Studio or simply expand your creativity allowing you to take your skills to the next level. With 17 different sessions, there's no way you won’t walk away without numerous tips, shortcuts and ideas that you’ll apply to your workflow the minute you launch your Mac. Having the best software at your finger tips won't always create the best results but learning the ins and outs of its many advanced features will! The brochure is now available!

Labels: Event, Final Cut Pro, Motion

Zaxwerks ProAnimator FX is a new plug-in version of the award-winning ProAnimator software which runs directly inside of Final Cut Pro and Motion. Finally Final Cut and Motion users can create true 3-dimensional title and logo animations while working inside of their favorite program!

ProAnimator FX is just as easy to use as the original ProAnimator. The timeline looks like you are editing video more than it looks like you are setting keyframes. Animations are a snap to create and it comes with dozens of presets to get you started.

• Learn More/Purchase ProAnimator FX
• Download a Free Demo

Labels: Final Cut Pro, Motion, ProAnimator, ProAnimator FX, Zaxwerks

Try out the brand new Red Giant Software Radium Glow! This is an unlockable demo, so if you try it and like it, and would like to purchase a serial number, you can use the trial version.

Radium Glow runs in a variety of host applications. Each purchase and serial number allows the owner to use the product on more than one host application, but only on a single computer at any one time. Except where noted, the features are the same in all systems and host applications.

Adobe After Effects CS3, 7
Adobe Premiere Pro CS3
Apple Final Cut Pro 6, 5.1.4
Apple Motion 3.02
Avid Xpress Pro/Media Composer 5.6, 5.7 / 2.6, 2.7

Digieffects Simulate: Illuma is also an unlockable trial version and works with:
Adobe After Effects 7, CS3
Final Cut Pro FCP 5.1 and higher
Adobe Premiere Pro 2.0+
Autodesk Combustion 4

Labels: After Effects, Avid, Demo, DigiEffects, Digieffects Simulate, Final Cut Pro, Illuma, Motion, Premiere Pro, Radium Glow, Red Giant

Red Giant Software, publisher of Knoll Light Factory and Trapcode, today added a new motion graphics tool to its growing line of professional digital video products. Red Giant Radium Glow is used to add optical glows and glitter to projects easily.

Unlike most glow filters that just blur the source video, Radium Glow
provides pinpoint control over the glow, with editable shapes that can
generate precise outlines or create glimmering points. The advanced edge
controls, built-in masking, and output controls in Radium Glow let you
mimic real light behavior. The three plug-ins can be used to add
neon-shaped glows to text, or be combined with Trapcode Particular or
other plug-ins to create dazzling sparkle and shimmer effects. Radium
Glow supports numerous host applications for the low price of $99 USD.

Highlights:

Radium's intelligent area selection system makes the image glow where
the source is the brightest. Bright parts of the subject glow larger,
much like the result of widening a real camera's iris. This yields
natural-looking halos and sparkle that cannot be replicated with other
glow effects.

Radium Glow offers three different glow plug-ins. The set includes
advanced masking and intensity controls, Glow Lite for simple controls
to apply a glow quickly, and Glow Edge for applying glows only around
the edges of objects. Four quality levels and full 32-bit floating-point
rendering let users find the right tradeoff between speed and detail.

Unlike other glow plug-ins, Radium Glow uses shapes to generate a glow.
Simple circles and star shapes are included, along with a library of 10
other shapes to enable sophisticated glow effects. Glow can even use any
source image as a shape, giving users powerful creative control.

Pricing and Availability:

Red Giant Radium Glow is available now for $99 USD and supports After Effects, Premiere Pro, Final Cut Pro, Motion, and Avid AVX systems.

About Red Giant Software

Red Giant Software LLC (http://redgiantsoftware.com/) is a San
Francisco-based company that develops professional tools for digital
video production. Products are available as plug-ins for popular video
editing and effects applications including After Effects, Final Cut Pro,
Motion, Premiere Pro, and Avid. All tools are based on production-proven
technology developed by visual effects veterans.

Labels: After Effects, Avid, Final Cut Pro, Motion, plug-ins, Premiere Pro, Radium Glow, Red Giant

The sale has been very popular so we've decided to extend it by 10 days! Save big on Zaxwerks products through Monday, June 30, 2008.

Bundles

ProAnimator Bundle: Regular price: $1020, Summer Special: $875
(Includes: ProAnimator, 3D Flag for AE, Werks vol. 1 for AE (set of 3 plugins), 3D Warps for AE, Layer Tools for AE, and Reflector for AE)

Pro Invigorator for AE Bundle: Regular price: $820, Summer Special: $720
(Includes: Pro Invigorator for AE, 3D Flag for AE, Werks vol. 1 for AE (set of 3 plugins), 3D Warps for AE, Layer Tools for AE, and Reflector for AE)

Designer Bundle: Regular Price: $540, Summer Special: $465
(Includes: 3D Flag for AE, Werks vol. 1 for AE (set of 3 plugins), 3D Warps for AE, Layer Tools for AE, and Reflector for AE)

Single Units

ProAnimator: Regular Price $695, Summer Special $495

ProModeler: Regular Price $295, Summer Special $229

Pro Invigorator for After Effects: Regular Price $399, Summer Special $275

Classic Invigorator for After Effects: Regular Price $24,9 Summer Special $195

3D Flag for After Effects: Regular Price $129, Summer Special $89

3D Flag for Motion: Regular Price $129, Summer Special $89

Stackwerks for Motion: Regular Price $169 Summer Special $99

3D Flag for Premiere Pro: Regular Price $129, Summer Special $89

Reflector for After Effects: Regular Price $99, Summer Special $79

Layer Tools for After Effects: Regular Price $149, Summer Special $109

Werks Vol. 1 for After Effects: Regular Price $199, Summer Special $139

3D Warps for After Effects: Regular Price $199, Summer Special $139

Labels: 3D Flag, 3D Invigorator, 3D Warps, After Effects, Layer Tools, Motion, ProAnimator, ProModeler, Reflector, Zaxwerks

Save big on Zaxwerks products through June 20, 2008.

Bundles

ProAnimator Bundle: Regular price: $1020, Summer Special: $875
(Includes: ProAnimator, 3D Flag for AE, Werks vol. 1 for AE (set of 3 plugins), 3D Warps for AE, Layer Tools for AE, and Reflector for AE)

Pro Invigorator for AE Bundle: Regular price: $820, Summer Special: $720
(Includes: Pro Invigorator for AE, 3D Flag for AE, Werks vol. 1 for AE (set of 3 plugins), 3D Warps for AE, Layer Tools for AE, and Reflector for AE)

Designer Bundle: Regular Price: $540, Summer Special: $465
(Includes: 3D Flag for AE, Werks vol. 1 for AE (set of 3 plugins), 3D Warps for AE, Layer Tools for AE, and Reflector for AE)

Single Units

ProAnimator: Regular Price $695, Summer Special $495

ProModeler: Regular Price $295, Summer Special $229

Pro Invigorator for After Effects: Regular Price $399, Summer Special $275

Classic Invigorator for After Effects: Regular Price $24,9 Summer Special $195

3D Flag for After Effects: Regular Price $129, Summer Special $89

3D Flag for Motion: Regular Price $129, Summer Special $89

Stackwerks for Motion: Regular Price $169 Summer Special $99

3D Flag for Premiere Pro: Regular Price $129, Summer Special $89

Reflector for After Effects: Regular Price $99, Summer Special $79

Layer Tools for After Effects: Regular Price $149, Summer Special $109

Werks Vol. 1 for After Effects: Regular Price $199, Summer Special $139

3D Warps for After Effects: Regular Price $199, Summer Special $139

Labels: 3D Flag, 3D Invigorator, 3D Warps, After Effects, Layer Tools, Motion, ProAnimator, ProModeler, Reflector, Zaxwerks

Red Giant Software, publisher of a line of professional digital video tools, including Knoll Light Factory and Trapcode, today released Magic Bullet Looks 1.1 with new support for Sony Vegas 8. Magic Bullet Looks has become the defacto standard plug-in for helping to set the mood for everything from a wedding to the next Sundance original. Support is available for After Effects, Final Cut Pro, Avid, Adobe Premiere Pro, Motion, and now Sony Vegas.

Magic Bullet Looks also includes the standalone Magic Bullet LooksBuilder, for pre-visualizing looks on set or anywhere. Portable presets load into any editing hosts, so the same Looks you create on set are the ones you finish with in the editorial suite: no need for an expensive finishing system.

What's New?

• Added plug-in support for Sony Vegas 8
• Floating point rendering support for Vegas that produces high-quality cinematic results

For more information, visit
http://www.redgiantsoftware.com/products/categories/color-correction/magic-bullet-looks/

Pricing and Availability

Magic Bullet Looks is the next generation of look tools for Magic Bullet Editors and Magic Bullet Suite customers, and includes:

• A plug-in for Adobe After Effects, Final Cut Pro, Avid, Adobe Premiere Pro, Motion, and Vegas
  
• A stand-alone LooksBuilder application that runs on laptops for Looks generation anywhere
  
• Magic Bullet Misfire adds film damage such as dust and scratches to artificially age a film

Magic Bullet Looks is available new for $399 USD. Existing Magic Bullet Editors or Magic Bullet Suite customers may upgrade to Magic Bullet Looks for $99 USD. Current Magic Bullet Looks users qualify for a free version of Magic Bullet Looks 1.1, which adds Sony Vegas support.

About Red Giant Software

Red Giant Software LLC (http://redgiantsoftware.com/) is a San Francisco-based company that develops professional tools for digital video production. Products are available as plug-ins for popular video editing and effects applications including After Effects, Final Cut Pro, Motion, Premiere Pro, and Avid. All tools are based on production-proven technology developed by visual effects veterans.

Labels: After Effects, Avid, Final Cut Pro, Magic Bullet Looks, Motion, Premiere Pro, Red Giant, Sony Vegas

CoreMelt has just released version 1.5 of their popular free Veeyou Plug-in Pack which creates EQ and VU animations from the audio in your project. Version 1.5 has two new free plug-ins. The plug-ins now run on After Effects in addition to FCP and Motion.

• Download Page
• Tutorial Video
• Demo Video

Labels: After Effects, CoreMelt, Final Cut Pro, Free, Motion

New Update Takes Advantage of Multi-Processor Machines for Notable Speed Increase During Render

San Francisco, CA - June 3, 2008 - Digital Anarchy, a leading provider of visual effects software for Adobe, Avid, and Apple products, today announced the version 1.1 update for ToonIt! Film/Video and ToonIt! Avid. Version 1.1 speeds up the rendering of ToonIt! by taking advantage of multi-processors. This allows users to quickly render cartoon-like images from film and video footage. The filters use advanced algorithms from Toonamation to create flat shades of color with full control over details like outlines, shading styles and halftone effects.

The ToonIt! 1.1 update adds a few new features, bug fixes, and speeds up rendering time by taking advantage of multi-processor machines. ToonIt! 1.1 renders 70-90% faster than version 1.0.2 and over 300% faster when using After Effects CS3 and a quad-core machine. Standard Definition footage takes about 1 sec/frame using After Effects CS3 and a quad-core.

Jim Tierney, president of Digital Anarchy, said, "ToonIt! has been incredibly well received, but many users have complained about the speed. So we spent some time optimizing it and retooling it for multi-processor machines. This has given ToonIt! a tremendous speed boost. When used with the great multi-processor support in After Effects CS3, the speed increase is pretty amazing. We're very excited about this update."

With these four plugins, artists can customize the 'toon' effect for almost any image with styles like Flat Cartoon, Graphic Novel, Line Art, and Pen & Ink. One of the main features of ToonIt! is its ability to create a smooth animation over time with very little jitter and minimal temporal artifacts. While other cartooning software frequently produces an undesirable 'vibrating' image when played back at full speed, ToonIt! filters reduce these graphic issues and produce very consistent, pleasing results from one frame to the next.

Pricing and Availability

ToonIt! Film/Video is priced at USD $299. ToonIt! Avid is priced at USD $295. Both products are on sale for USD $259 through June 15, 2008. Version 1.1 will ship with all new orders. The 1.1 update is free to existing users, who should visit the company's website for update instructions at: http://digitalanarchy.com/toonVID/request.php

ToonIt! Film/Video works in After Effects 5.5 and higher (including AE CS3), Final Cut Pro 4.5 and higher, Motion 2.1 and higher, and Premiere Pro 2.0 and higher. ToonIt! Avid works in Avid host applications that support the AVX1 and AVX2 standards. Both products run under Macintosh 10.3.9 and higher (including 10.5) and runs natively on Intel Macs. The products run under Windows 2000, XP Home, XP Pro, Vista 32-bit and Vista 64-bit systems. Demo filters and samples are available at www.digitalanarchy.com.

Labels: After Effects, Avid, Digital Anarchy, Final Cut Pro, Motion, Premiere Pro, ToonIt

David Basulto shows how he used multiple keyers in Apple Motion, including Red Giant Software Primatte Keyer Pro 4. He cuts in FCP and brings it into Motion. His footage is shot over a green sheet and pretty badly lit. He shows several keyers, but Primatte Pro takes care of the job the best.

• Download a free demo of Primatte Keyer Pro
• More on Primatte Keyer Pro in our Plug-in Finder
• Buy Primatte Keyer Pro

One awesome thing about Red Giant plug-ins are that you buy a single license and it will work in multiple host apps on the same computer! It supports After Effects, Final Cut Pro, Motion and Avid.

Labels: Apple, Motion, Primatte Keyer, Red Giant

Bring the popular look of Cover Flow (in iTunes) to your projects with the latest FxFactory freebie by idustrial revolution. CoverFlux is available immediately for Final Cut Pro 6, Motion 3 and Final Cut Express 4. It's FxPlug.

The iTunes style scrolling still image generator plug-in for Final Cut Pro, Motion and Final Cut Express.

This completely free plugin is available for download and use immediately from this website. (FxFactory & Leopard need to be installed).

• Download it for free
• Learn more about CoverFlux
• Learn more about Noise Industries

Labels: Final Cut Express, Final Cut Pro, Free, FxPlug, idustrial revolution, Motion, Noise Industries

Oak Street Software vKey2 is a new keyer that is FxPlug, so it works in Final Cut Pro and Motion, and also a Quicktime Component. It is a tool for keying out, or removing a single color background from frames of a movie, or any digital images; especially suited to keying 4:1:1 (low color resolution) video formats. Recently enhanced for spectacular keys! It's very fast and easy to use.

• Download a demo here
• Buy Oak Street Software vKey2
• Learn more in our Plug-in Finder

Labels: Demo, Final Cut Pro, FxPlug, Motion, Oak Street Software VKey, QuickTime

Hey... Rumor guys... Apple Professional Apps are here to stay.

Labels: Apple, Final Cut Pro, Final Cut Studio, Motion

Get this incredible deal from CHV Plug-ins and Toolfarm expires today!

The CHV April Special Bundle includes The Entire-Bundle, FxPlug-Bundle and QC Integration. Normally, you'd pay $689 for all three, but for the month of April, get it all for just $344! That's a 50% discount! All FxPlug plug-ins work with Final Cut Pro and Motion (except CHV MorphFX, an FxPlug plug-in for Motion only at this time) and all FxScript plug-ins work with Final Cut Pro and Final Cut Express. These are great plug-ins. They're super fast and they do much more than you would expect. You can really push them for unique effects - I'm saying that from experience, not just to sell you the products. Don't believe me? Download some demos and try them first.

Labels: CHV, Final Cut Express, Final Cut Pro, FxPlug, FxScript, Motion, QC Integration FX

Todd Prives of GenArts demo of the new FxPlug version of Sapphire plug-ins for FCP and Motion. They're also giving away a package of GenArts Sapphire.

Claudia from SF Cutters says: "Todd's demos are famous for their understandability, clarity, and visual pleasure. Todd has been with GenArts for a long time and demos this product with the integrity it deserves. This is something you do
not want to miss."


Buy Tickets Online Now $10

601 Townsend at 7th St. in San Francisco, at the Adobe Building.

Labels: Final Cut Pro, FxPlug, GenArts, Motion, Sapphire, SF Cutters

The NAB 2007 award-winner debuts full range of visual effects technology on stand SL2128H

Las Vegas NV - April 11, 2008 - Noise Industries will be showcasing the award-winning FxFactory 2.0 on stand SL2128H at the NAB 2008 exhibition held in Las Vegas NV from April 14 - 17. A 2007 NAB Viddy Award Winner, FxFactory 2.0.3 is an expansive set of visual effects tools offering over 300 plug-ins designed to compliment and extend the effects creation workflow of Apple® Final Cut Studio® and Apple Final Cut® Express.

"The energy this show generates is just phenomenal! NAB is the perfect opportunity for us to get together with our customers, partners, and colleagues... discuss the successes of today and the possibilities of the future," comments Niclas Bahn, Business Development Director. "This year we will have three of our broadcast design development partners on the stand with us showing more than 10 different Noise Industries effects packages. A tremendous growth in our product line from the previous year!

About FxFactory Pro
FxFactory Pro offers hardware acceleration combined with a high precision rendering engine for "front room" production power and results. The above industry standard performance and quality enables users to push the limits of effects creation; delivering that unique or realistic look with stunning image quality.

FxFactory filters are designed to extend the Apple professional video applications effects and compositing capabilities with more than 130 filters, generators and transitions. Extensive tools and controls enable users to produce just about any look with exact precision.

Highlights of the FxFactory Pro package FxFactory Pro offers super-fast glows, blurs, distortions, sharpens, generators, titling and stylization effects that can add value to any post production environment.

Hardware acceleration; FxFactory Pro plug-ins are accelerated using the graphics card for unbeatable previewing and rendering performance.

Integrated Help Desk; Plug-in documentation is accessible in one click, right from the parameter inspector. Hundreds of Presets; FxFactory Pro plug-ins come with presets, a time saving feature that lets you try new looks with minimal effort. Save your own parameter configurations to disc and recreate the same look later.

Apple Final Cut Studio and Final Cut Express users can test drive FxFactory and partner expansion FxPacks by downloading the 15-day trial version from: www.noiseindustries.com/fxfactory

For more information about Noise Industries at NAB 2008, please contact Niclas Bahn at njb@noiseindustries.com. To schedule a press briefing or request product reviews, please contact Ryan Wood at ryanw@zazilmediagroup.com.

About Noise Industries, LLC Established in 2004, Boston Massachusetts based Noise Industries is an innovative developer of visual effects tools for the postproduction and broadcast community. Their products are integrated with popular non-linear editing and compositing products from Apple and Avid. For more information about Noise Industries, please visit: http://cts.vresp.com/c/?ZazilMediaGroup/6974550fc9/1d796b241d/61e7f04d45.

Labels: Final Cut Pro, FxFactory, FxPlug, Motion, NAB, Noise Industries

Get this incredible deal from CHV Plug-ins and Toolfarm this month only!

The CHV April Special Bundle includes The Entire-Bundle, FxPlug-Bundle and QC Integration. Normally, you'd pay $689 for all three, but for the month of April, get it all for just $344! That's a 50% discount!

Labels: CHV, Final Cut Express, Final Cut Pro, Final Cut Studio, FxPlug, FxScript, Motion, QC Integration FX, Sale

New version features over 200 effects with native support for Final Cut Pro and Motion

Cambridge, MA. March 18, 2008 - GenArts, Inc., a leading provider of visual effects plug-ins for the film, broadcast and video industries, today announced the immediate availability of Sapphire Plug-ins for Apple FxPlug products, including Final Cut Pro, Final Cut Express and Motion. Sapphire Plug-ins for FxPlug products contains over 200 image processing and synthesis effects, including the latest effects in the Sapphire suite such as FilmDamage, ZDefocus, Cartoon, BleachBypass, GradientMulti, SwishPan, Deband and Vignette. GenArts is offering the new FxPlug version at no additional charge to customers with Sapphire v2 for After Effects and compatible products.

The new version for FxPlug products features drag-on Transition effects for FCP, effects categorized by Generators, Filters and Transitions, and parameters arranged in groups for improved interface layout. "It's fantastic to have these effects as real transitions in FCP! Once again a great job by the GenArts Sapphire team," says Andy Tolbert from Wide Eyed Productions.

Usability enhancements in the FxPlug version also include the ability to open and close parameter groups in the UI and dial controls for angle parameters. Additionally, projects created in Motion using Sapphire effects can be easily imported into FCP. The FxPlug and After Effects versions of Sapphire can be used concurrently in FCP for compatibility with existing projects.

"GenArts has a long history of supporting Apple products, and this release further demonstrates our commitment to our mutual customers. We are proud to provide native support for all of the Apple FxPlug products with this new version of Sapphire, which dramatically enhances the full range of effects and functionality for FCP and Motion artists," comments Anish Dhanda, Managing Director of GenArts.
Key features of Sapphire Plug-ins for Apple FxPlug Products:

• Over 200 effects
  
• Native support for Final Cut Pro, Final Cut Express and Motion
  
• Convenient drag-on Transition effects for Final Cut Pro and Final Cut Express
  
• Effects categorized by Generators, Filters and Transitions
  
• Parameter groups can be opened and closed in the UI
  
• FlickerRemove and FlickerMatch have Set Hold Level and Set Match Level buttons
  
• Angle parameters use dial controls
  
• Motion projects with Sapphire effects can be imported and embedded in Final Cut Pro
  
• FxPlug and After Effects versions of Sapphire can be used together in Final Cut Pro
  
• Support for Mac OS 10.5 Leopard and Mac Intel hardware
  
• Many options and parameters which can be adjusted and animated for an unlimited range of results
  
• Resolution independent, fully anti-aliased, high quality images
  
• Easy to use and fully integrated within the native user interface
  
• Multi-processor support for faster rendering
  
• Online hyper-linked documentation

Availability and Pricing

Sapphire Plug-ins for Apple FxPlug Products can be purchased directly from GenArts or through their worldwide channel of authorized resellers. Pricing is $1699 for the entire package or $599 for one of four individual box sets. Special upgrade pricing for existing customers with Sapphire v1 for After Effects is offered for $599 and $199, respectively. Customers with Sapphire v2 for After Effects can use the FxPlug version at no charge on the same workstation. A new license purchased for FxPlug also allows use of the AE version. A free trial of the software is available online at www.genarts.com

About GenArts, Inc.
Founded in 1996 in Cambridge, Mass., GenArts, Inc. is the premier provider of digital visual effects plug-ins for the film, broadcast and video industries. Their product, Sapphire Plug-ins, equips digital artists with a collection of over 200 state-of-the-art image processing and synthesis effects such as: Glows, EdgeRays, LensFlare, Lightning, FilmEffect, Warps and Textures. The effects seamlessly integrate into a number of editing and compositing systems including: Adobe® After Effects®, Premiere® Pro and Premiere® Elements; Apple® Final Cut Pro®, Final Cut Express®, Motion® and Shake®; Avid® AVX Products; Autodesk® Compositing & Editing Systems, and Combustion®; Eyeon® Fusion®; and Quantel® generationQ products.
Sapphire Plug-ins have become the industry standard for high-end visual effects creation by providing unrivaled image quality, a unique organic look, and ease of use. They have been used extensively in an array of television programs, music videos and feature films, including: Pirates of the Caribbean 1, 2, and 3, Spider-Man 1, 2 and 3, Superman Returns, The Chronicles of Narnia, The Lord of the Rings trilogy, Star Wars - Episode I, II and III, Sin City, The Matrix trilogy, X-Men 1, 2 and 3, Titanic, Lost and CSI. Additional GenArts product information can be found at www.genarts.com.

Labels: Final Cut Pro, FxPlug, GenArts, Motion, Sapphire

New version of Final Effects Complete now available for Apple Final Cut Studio 2 and Final Cut Express 4

Marlborough MA - March 13, 2008 Boris FX, the leading developer of integrated effects technology for video and film, announced that Final Effects Complete 5.0 for FxPlug (FEC 5.0 for FxPlug) is now shipping. This is the second release in the FEC series which also includes FEC 5.0 for AE (shipping since February 2008) and FEC 5.0 for AVX (shipping Q2 2008). FEC 5.0 for FxPlug adds support for the Apple ® Final Cut Studio® 2 (FCS 2) and Final Cut Express® 4 running on the latest Apple OS X Leopard® operating system.

"We have had an immense amount of positive feedback to the Final Effects Complete 5.0 release. Our customers greatly appreciate the optimization of the FEC package to the host environment as well as the high-quality and uniqueness of each FEC effect," comments Boris Yamnitsky, founder and president, Boris FX. "With the large FEC user base and advancements in hardware performance we definitely see the FEC product line becoming the go to option for the more advanced effects and motion graphics production workflow."

Final Effects Complete for FxPlug is a set of 108 visual effects filters re-designed for Apple's FxPlug plug-in architecture, providing seamless integration with Apple Final Cut Pro and Motion. FEC 5 FxPlug adds new support for 16 bit-color processing and takes full advantage of FxPlug for a big performance boost including unlimited RT filters and native Final Cut Pro transitions. The same FEC filters are recognized by Motion and run within Motion's accelerated GPU environment for improved compatibility and flexible workflow.

FEC 5.0 for FxPlug Workflow Highlights

• Host Support: Apple Final Cut Studio including the Apple video applications Final Cut Pro, Final Cut Express and Motion
• Multi-processor acceleration increases effects production
• Boris Motion Tracker and Pixel Chooser borrowed from BCC allow users to selectively apply filters to specific areas of the image. The method is superior to layer duplication and masking because it is more flexible and efficient.
• New FEC Native Parameter UI sports new control groups, contextual controls, on-screen widgets, custom controls and many other improvements. All parameter options are now readily available as native parameters without a need to open modal dialog windows.
• Load and Save Presets allow users to carry and use their favorite effects with other Boris applications in other supported hosts on Windows or Macintosh.
• The built-in Electronic Help system provides comprehensive information to maximize productivity.

Pricing and Availability

FEC 5.0 for FxPlug is available today through Boris FX worldwide reseller channel and direct through Boris FX web site at www.borisfx.com for an MSRP of $895.00 (new), $295.00 (upgrade to FEC 5.0 for FxPlug from any other version) and $295.00 (for cross-grades from BCC).

FEC 5.0 for FxPlug and BCC 5.0 for FxPlug can be purchased as a bundled set for $1095.00 (a saving of $695.00)

FEC 5.0 for AVX packages will be available later in Q2 2008.

About Boris FX

Founded in 1995 in Boston MA, Boris FX is the leading developer of integrated graphics and effects technology, delivering 3D compositing and vector graphic products for the broadcast, post production, film and multi-media industries. Since the company's inception, Boris products have grown to serve over 200,000 artists worldwide. A great part of its success lies in the ability to tightly integrate and leverage technologies through strong partnerships with industry-leading manufacturers including Adobe®, Apple®, Autodesk®, Avid®, Eyeon®, Grass Valley, Matrox®, Media 100®, Sony Pictures Digital®, and Ulead®. For more information, visit www.borisfx.com.

Labels: Boris, Final Cut Pro, Final Cut Studio, Final Effects Complete, FxPlug, Motion

One of Digital Anarchy's most popular plug-ins, Psunami Water, is now available for Final Cut Pro and Motion.

Psunami Water creates photorealistic water surfaces. The waves are true 3D, created by a 3D mesh that's rippled and distorted by water simulation algorithms. Since you're in a real 3D system, you can fly the camera around skimming across the waves or going beneath them to create underwater shots. Using the same technology that created the digital water in Titanic it's an incredibly powerful way of adding beautiful, realistic waves and water to your FCP and Motion projects.

The best part is that the AE purchase of Psunami Water includes the FxPlug version in the same package! Buy one, get both!

We'll have the system requirements up as soon as we get them, but for now, I think you'd be fine with an Intel based Mac with the most recent version of Final Cut Studio. I'll find out if it will run in older versions of FCS.

Labels: After Effects, Digital Film Tools, Final Cut Pro, FxPlug, Motion, Psunami