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Midweek Motivation: MPC creates prehistoric land of CG dinos for Nescafé

Midweek Motivation: MPC creates prehistoric land of CG dinos for Nescafé

MPC created some amazing special VFX for this Nescafé spot, as a mom imagines she and her son are taking an epic trip into a “Jurassic Park” style world.  Tools used included Autodesk’s Maya and Flame, Adobe Photoshop and The Foundry’s Mari and Nuke.

Watch on YouTube

 

Posted by Randi Altman's postPerspective:

“One of MPC’s latest commercial productions features the story of a mother and son on an epic trip in search of dinosaurs in the new Nescafé Goldblend spot from Publicis London. The commercial was filmed on location in South Africa’s Royal Natal National Park, and the MPC VFX team slightly augmented the park’s famous rock amphitheater to create part of the scenery.

Directed by Park Pictures’ Christian & Patrick (Christian McKenzie and Patrick Chen), the 60-second spot required the VFX team to create multiple dinosaurs from scratch and design impressive matte paintings as backdrops including an animated lava-spewing volcano.”

Read the full article here and also watch the making of video at postPerspective.com.

 

Posted by Kim Sternisha