News: Maxon, Adobe, Audio Design Desk Win Product of the Year, NAB 2023
Congratulations to Maxon, Adobe, and Audio Design Desk for winning the Product of the Year Awards at NAB Show 2023.
Audio Design Desk won for their upcoming Audio Design Desk 2.0 product, which will be available in beta soon. I watched a demo of ADD 2.0 at NAB Show from Jared Otto of Audio Design Desk. Indeed, a seriously incredible tool! In other words, I highly recommend checking it out.
In addition, Adobe won for their Text-Based Editing in Adobe Premiere Pro, also currently in beta. Also, Maxon won the Product of the Year for Cinema 4D 2023, available now.
Below, read the press release from NAB Show News.
Want to try some of these betas?
Check out our regularly updated list of available betas. We had a huge number of updates to this page during the NAB Show. There are lots of cool new tools that you can try.
Press Release: NAB Show Announces Winners of the 2023 Product of the Year Award
LAS VEGAS — April 18, 2023 — NAB Show today announced the winners of the fifth annual Product of the Year Awards during a live awards ceremony on April 18 at the 2023 NAB Show in Las Vegas. The awards recognize some of the most significant and promising new products and technologies exhibited at the 2023 NAB Show in the Create, Connect, and Capitalize categories.
Winners were selected by a panel of industry experts in 15 categories. To be eligible for an award, nominated products had to be submitted by companies exhibiting at the 2023 NAB Show and be available for delivery within the 2023 calendar year.
“Every year, NAB Show is excited to see what new, innovative breakthroughs our nominees have made to transform how content is created, connected, and capitalized throughout the media and entertainment industry,” said Eric Trabb, senior vice president and chief customer success officer at NAB. “The winners of the 2023 Product of the Year Awards have demonstrated how they can help storytellers face the challenges of the present and future by revolutionizing the content lifecycle at all its stages.”
Maxon Cinema 4D Subscription
3D computer animation, modeling, simulation, and rendering software
Maxon Cinema 4D is a professional 3D modeling, animation, simulation, and rendering software solution. Its fast, powerful, flexible, and stable toolset make 3D workflows more accessible and efficient for design, motion graphics, VFX, AR/MR/VR, game development, and all types of visualization professionals. Cinema 4D produces stunning results, whether working on your own or in a team.
Cinema 4D 2024 provides unmatched speed and performance for the most sophisticated creative scenes. Rigid Body Simulations can now interact with all existing forces, pyro, cloth, and soft bodies. Pyro shines with a hot new feature that allows fire to be emitted from particles and matrices. And the new Vertex Normal tools offer artists unparalleled precision to perfect surfaces.
Audio Design Desk
Sound Design Reimagined - Comes with 45,000 Sounds and Music Cues!
When budgets are tight and deadlines even tighter, don’t let technology frustrate you from being the best. Audio Design Desk was created to get the technology out of the way of your craft. Whether you are designing a promo, a post or a feature film, with Audio Design Desk, you will work faster than you ever thought possible. Guaranteed.
Adobe Creative Cloud for Teams & Businesses - All Apps
Smart tools. Better storytelling.
Get Adobe Premiere Pro, the industry-leading video editing software for film, TV, and the web, with Adobe Creative Cloud.
Creative tools, integration with other apps and services, and the power of Adobe Sensei help you craft footage into polished films and videos. And with the Premiere Rush app, you can create and edit new projects from any device.
Posted by Michele
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